What Is Maslow’s Theory of Hierarchy of Needs: Social Media?

Here’s a new twist on a familiar theory from B-school that is still valid today as it is applied to Social Media.  The social media hierarchy mirrors the original theory beautifully.  In 1943 Abraham Maslow published a paper describing the human theory of motivation.  It describes basic interdependent stages of human growth through the achievement of psychological needs. Continue reading “What Is Maslow’s Theory of Hierarchy of Needs: Social Media?”